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China’s ‘involution’ trap is hurting nation’s competitiveness, state media warns

Economic Daily commentary says ‘neijuan’ – a self-defeating cycle of too much competition – is still prevalent and poses a threat to sustainable growth

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A state media commentary has noted how China’s photovoltaic manufacturing industry slumped by more than 40 per cent in the first 10 months of 2024 from the same period of 2023, amid intense competition. Photo: AFP
Mandy Zuoin Shanghai

Chinese state media has refreshed its calls for local-level governments and businesses to refrain from unhealthy, exhausting competition that is feared to be damaging the competitiveness of the nation’s economy, as the issue remains a headache for Beijing.

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A self-defeating cycle of excessive competition – known as neijuan, or involution – has remained prevalent, distorting market dynamics and hindering sustainable growth, the Economic Daily warned in a commentary on Wednesday, as the issue has been a focal point in the past year.

Explaining the term as “the harder you work, the less you gain”, the state-owned newspaper focusing on economic reports urged government officials and business owners to focus on long-term economic health rather than short-term gains.

Such a phenomenon “traps all kinds of entities in a vicious cycle of low-price, low-quality, and ineffective repeated competition, ultimately damaging the overall competitiveness of related industries in China”, it said.

Among local governments, that type of self-defeating competition includes misguided efforts to attract businesses through unsustainable policies – such as offering excessive incentives like tax breaks and subsidies – resulting in rising debt and long-term risks, the newspaper noted.

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For businesses, “involution” manifests in excessive price wars, a lack of differentiation, and a focus on short-term profits at the expense of long-term innovation, which leads to resource waste, stagnation and lowered overall competitiveness.

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